Discover
Make products and categories easy to find across the public experience.
Projects
TranzIndia Direct Selling Software
A connected commerce and distributor operations platform.
The business context
One network, several connected experiences.
TranzIndia operates a direct selling business with product discovery, distributor participation and recognition. Its public site introduces the business and product categories; a separate application provides the sign-in point for the distributor experience.
The public catalogue spans traditional collections, grocery, lifestyle, health care and personal care. That breadth calls for a clear path between product information, ordering and the people supporting customers.
A service-centre dashboard concept brings distributor activity, PV, reporting and operational navigation into a common view.
Platform scope
Designed around the distributor journey
These areas connect the project brief to the product experience.
Participate
Provide a clear application entry point for distributors and service-centre users.
Operate
Bring distributor activity, commerce signals and reporting into a useful dashboard.
Recognise
Give achievements a visible place in the wider TranzIndia experience.
Connected ecosystem
Explore the live touchpoints.
Explore the public business, the application entry point and the related Swarga brand.
Read the case study for the stated business outcome and its context.
Read the case study ↗